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Maui Vacation RentalsPublished January 30, 2026
Is Maui Still a Good Real Estate Investment After Bill 9?
Is Maui Still a Good Real Estate Investment After Bill 9?
A Data-Driven Perspective for Condo Buyers
If you’re considering buying a condo on Maui, you’ve probably noticed the narrative shift.
Bill 9 made headlines. Short-term rental rules tightened. And suddenly, many buyers started asking the same question:
Is Maui still a good real estate investment after Bill 9?
The answer isn’t emotional — it’s analytical.
For buyers who understand Maui’s fundamentals and buy the right type of condo, the opportunity didn’t disappear. It changed.
What Bill 9 Actually Changed (From an Investor Lens)
Bill 9 didn’t eliminate investment real estate on Maui.
What it did was:
- Reduce speculation tied purely to short-term rental income
- Increase scrutiny on zoning, use, and compliance
- Shift pricing pressure onto properties that only worked under aggressive nightly-rental assumptions
From a market-health standpoint, that’s not destructive — it’s corrective.
Maui Condo Investing After Bill 9: What Still Matters
When you zoom out and remove the noise, the same core investment drivers still apply across Kihei, West Maui, and resort-adjacent condo markets.
1. Demand Is Still Strong — It Just Became More Rational
Buyer demand didn’t vanish after Bill 9.
Instead, it became more intentional:
- Fewer speculative buyers
- More long-term owners
- Greater emphasis on livability, location, and holding power
Condos that appeal to both owner-occupants and long-term renters have retained value far better than those that relied on one narrow use case.
2. Location Still Wins — Across the Island
Whether you’re looking in Kihei or on the West Side near areas like Kaanapali, the same rule applies:
Condos in walkable, amenity-rich, well-established areas outperform over time.
Investors continue to favor locations with:
- Proximity to beaches and services
- Strong resale appeal
- Consistent demand regardless of rental rules
This is why certain condo complexes across the island continue to trade steadily, even as weaker properties stall.
3. Entry Price + HOA Structure Matter More Than Ever
Post–Bill 9, investors are underwriting more conservatively — and that’s a good thing.
Key metrics buyers are now prioritizing:
- Sensible acquisition price relative to condition
- HOA fees that align with actual amenities
- Maintenance and reserve health
- Realistic long-term rent potential (not best-case scenarios)
Lower leverage and realistic expectations are outperforming aggressive plays.
The Role of Scarcity in Maui Real Estate
One thing Bill 9 did not change: supply.
Maui remains:
- Severely land-constrained
- Highly regulated
- Slow and expensive to build on
These factors historically support long-term value, particularly for well-located condo inventory, which makes up a significant portion of Maui’s attainable housing stock.
When speculative demand exits a supply-constrained market, disciplined buyers often gain leverage.
Not All Condos Perform the Same After Bill 9
This is where buyers need to be careful.
Post–Bill 9, the strongest condo investments tend to share common traits:
✔ Centrally or resort-located
✔ Appealing to owner-occupants and renters
✔ Not priced solely on short-term rental upside
✔ Positioned for long-term ownership
Some North Kihei and West Maui complexes — including examples like Island Surf — illustrate how condos with flexible demand profiles have remained resilient. The takeaway isn’t about any one building — it’s about buying durability.
So… Is Maui Still a Good Real Estate Investment After Bill 9?
For buyers chasing yesterday’s short-term rental strategy?
Probably not.
For investors focused on:
- Long-term fundamentals
- Location-driven demand
- Conservative underwriting
- Scarcity and appreciation
Yes — Maui can still be a very compelling real estate investment.
Bill 9 didn’t remove opportunity. It narrowed it to smarter plays.
Thinking About Buying a Maui Condo as an Investment?
I’m Todd Hudson with The 808 Team. I help buyers evaluate Maui condos using real numbers, zoning realities, and long-term strategy — not hype or outdated assumptions.
If you want:
- Honest guidance on which condos still make sense
- A clear investment framework post–Bill 9
- Help avoiding costly mistakes before you buy
📞 Call or text: 808-344-3584
📧 Email: Todd@The808Team.com
🌐 Website: The808Team.com
Let’s make sure your Maui investment still pencils — before you commit.