Published August 4, 2025

5 Mistakes Maui Homeowners Make When Selling (And How to Avoid Them)

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Written by Todd Hudson

Luxury Maui Home Overlooking the Pacific Ocean at Sunse

Selling your Maui home is a big decision. Whether you're upsizing, downsizing, or cashing in on the island’s hot market, avoiding common seller pitfalls can make the difference between a smooth, profitable sale and a stressful, costly experience.

As a Maui real estate professional who has helped countless homeowners sell for top dollar, I’ve seen these mistakes firsthand. Let’s dive into the 5 biggest mistakes Maui homeowners make when selling—and how you can avoid them.


Mistake #1: Overpricing Your Home

It’s tempting to “test the market” with a high price, but in Maui’s competitive market, overpricing can lead to extended days on market and, ultimately, price reductions.

Why It Hurts You:

  • Homes that sit on the market too long lose buyer interest.

  • Price reductions can signal desperation to buyers.

  • Overpricing limits your pool of qualified buyers.

Pro Tip: Trust your agent's Comparative Market Analysis (CMA) and price strategically to attract multiple offers quickly.

Bar graph comparing Maui home sales: Properties priced right average 48 days on market, while homes with price reductions average 92 days on market


Mistake #2: Ignoring Curb Appeal (Yes, Even in Paradise)

First impressions matter—even in Maui! Many sellers underestimate how much curb appeal impacts buyer perception.

Quick Fixes:

  • Freshen up landscaping (think: lush tropical vibes).

  • Pressure wash driveways and lanais.

  • Add subtle, tasteful exterior lighting for evening showings.

Buyers need to feel the Aloha spirit before they even walk through the door.


Mistake #3: Skipping Pre-Sale Repairs

That leaky faucet or sticky slider door might seem minor to you, but to a buyer, it raises red flags about how the home has been maintained.

Simple Repairs That Go a Long Way:

  • Fix plumbing leaks and squeaky doors.

  • Ensure all appliances are in working order.

  • Consider a pre-listing home inspection to address hidden issues upfront.


Mistake #4: Poor Home Staging and Photography

You only get one chance to impress online buyers scrolling through listings. Dark, cluttered photos won't cut it.

What You Should Do:

  • Professionally stage key living areas.

  • Hire a photographer who specializes in Maui real estate.

  • Highlight ocean views, lanais, and unique home features.

Remember: "You’re not just selling a home—you’re selling the Maui lifestyle."


Mistake #5: Choosing the Wrong Agent (or No Agent at All)

Selling your Maui home isn’t the time to DIY or cut corners on professional representation. A local expert will help you navigate pricing, negotiations, and marketing strategies tailored to Maui's unique real estate dynamics.

Why Work with The 808 Team?

  • Experience working with high-net-worth and high-profile clients.

  • Proven track record of selling Maui homes quickly and for top dollar.

  • Strategic marketing that goes beyond just listing on the MLS.


Why Now is a Great Time to Sell in Maui

Despite market shifts nationwide, Maui's real estate market remains resilient. Inventory remains tight, demand for island living is strong, and buyers are actively searching for well-maintained, move-in-ready homes.

According to recent MLS data:

  • The average Days on Market for priced-right listings is under 60 days.

  • Homes with ocean views and modern updates are commanding premium offers.

  • Buyers relocating from the mainland are prioritizing lifestyle-focused properties, making staged, well-presented homes highly desirable.

If you're considering selling, now is the time to position your home competitively while the buyer pool remains active.

Frequently Asked Questions About Selling a Home in Maui

Q: What is the best month to sell a home in Maui?

While Maui’s market is active year-round, historically, the spring and early summer months (March-June) see increased buyer activity, especially from mainland buyers. However, properly priced and marketed homes sell well in any season due to Maui’s lifestyle-driven demand.

Q: Do I need to stage my home if it’s already furnished?

Absolutely. Staging isn’t just about having furniture—it’s about creating an emotional connection. Professional staging arranges furniture, declutters spaces, and adds design touches that highlight your home’s best features and appeal to Maui buyers.

Q: How much should I budget for pre-sale repairs?

This varies, but minor cosmetic fixes (paint, landscaping, hardware updates) typically cost a few thousand dollars and can yield a substantial return. We recommend a pre-listing walkthrough to prioritize high-impact, cost-effective repairs.

Q: How long does it take to sell a home in Maui?

For homes priced correctly and marketed well, the average Days on Market (DOM) is currently 45-60 days. Overpriced or poorly presented homes can linger for 90+ days, often requiring price reductions.

Q: Can I sell my Maui home remotely if I’m off-island?

Yes! Many of our clients are off-island sellers. With professional listing management, digital paperwork, and virtual showings, we can handle the entire process while keeping you informed every step of the way.


Ready to Sell Smart?

Avoiding these five mistakes can mean a faster sale, higher offers, and a smoother closing. If you're thinking about selling your Maui home, let's chat.

📞 Todd Hudson, The 808 Team
📧 Todd@the808team.com | 📱 808-344-3584
🌐 www.The808Team.com

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